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Audience profile

UDT 2024

Who attends UDT?

UDT is globally recognised as the primary meeting place for members of the undersea defence community. The three-day exhibition and conference attracts more than 1,500 visitors from all areas of the supply chain, including a variety of end-users with significant purchasing power. We were honoured to host a reunion of the global community at UDT 2023, including a dedicated Deutsche Marine pavilion showcasing the German Navy’s current projects.

With the invaluable support of our expert steering committee, UDT’s ongoing focus is to add value for all event stakeholders. Working closely with the UK Ministry of Defence for 2024, and co-located with the International Training Technology Exhibition & Conference, we look forward to a truly exciting showcase of end-user requirements, projects and technology use cases.

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UDT 2024 - audience profile

81%

of exhibitors achieved their primary business objective at the event

96%

of exhibitors stated that they were able to network with colleagues and peers as part of their participation

80%

of visitors achieved their main business objective at the event

Quality and quantity

Factoring in the valuable suggestions of previous participants, our committee work extensively throughout the year to compile a compelling and challenging conference programme. This, alongside a varied exhibition of relevant solution providers, is the basis upon which we continue to attract a high-quality audience of influential decision makers.

While we were pleased to reach record visitor satisfaction at our last event, we will continue to invest additional resources to deliver high quality, relevant content and new features to continue the event's evolution.

VIP engagement

As an exhibitor in 2024, you can expect to meet with high-profile influencers, including national government representatives, ministry and central defence staff and armed services. As ever, our VIP engagement team will be on hand to facilitate productive meetings, as part of an improved matchmaking service.

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Participating organisations

The vast majority of exhibitors re-booked their stand on-site at the 2023 edition. This is testament to the return on investment delivered year-on-year, with 3 in 4 organisations meeting new clients at the show.

These familiar faces will be supplemented by local suppliers, international pavilions and a number of recent entrants into the market, bringing the anticipated number of participating organisations past 100.

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